Bio (Deborah Irvine)

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Deborah Irvine


Principal, Steps End Consulting

Deborah’s career spans the private, public, and non-profit sectors. With more than 15 years in senior executive roles, she has led philanthropic grant-making, community relations, and major public policy initiatives. She has also worked as a journalist, speechwriter, marketer, and fundraiser.

Currently, Deborah focuses her activities on emerging models of public interest journalism. A former vice-president with Vancouver Foundation, Deborah was responsible for $27 million in annual granting and community initiatives to advance social change. Prior to this, she was Chief Operating Officer for United Way of the Lower Mainland, leading community investments, fundraising, and marketing & communications.

A former vice-president of Royal Roads, Deborah has a long involvement with the university. In the early years, she worked to establish its brand and reputation as director of marketing & communications, before expanding her leadership to include student services, office of the registrar, admissions, community relations, and development. She has been both a student and an associate faculty member. Most recently, she acted as a special advisor to the president. Deborah has an MA in Conflict Analysis & Management and an undergraduate degree in journalism.